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Today’s data analytics relies on advanced technologies like AI, machine learning, Python, R, Power BI, Tableau, Big Data tools, Hadoop, and cloud platforms such as AWS and Google Cloud. These tools help businesses analyze customer behavior, predict trends, and optimize campaigns. In fact, many businesses now prefer data-driven marketing strategies for better ROI. If you’re planning to upskill, a digital marketing course in Jaipur now includes training on these modern analytics tools, helping learners make smarter marketing decisions and build a strong career in the digital field.